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Frequently Bought Together

A “Frequently Bought Together” campaign suggests complementary products that customers often buy with the main item.

For example, if a customer is buying a camera, the “Frequently Bought Together” campaign might recommend a memory card, tripod, and camera case.

If you need further assistance after reading this, please don’t hesitate to contact us. We’re always happy to help!

Create Campaign

To create a “Frequently Bought Together” campaign, follow these steps.

  • From your WordPress Dashboard, go to WowRevenue -> Campaigns -> click on the “Create Campaign” button.
  • From the pop-up page, choose “Frequently Bought Together” -> click on the “Create The Campaign” button.
Frequently Bought Together Campaign

Set Up Initial Options

Campaign Name: Create a unique campaign name for easy identification. This helps manage multiple discount campaigns.

Short Code: Use shortcodes to place your Frequently Bought Together campaign in a specific position or with third-party solutions.

Set Up Initial Options

Pages: Select where you want to show the frequently bought together campaign. There are four options:

  • Product Page: When customers view the product, it triggers and shows offers for other items.
  • Cart Page: When customers add the product to the cart, it triggers and displays discounts on the cart.
  • Checkout Page: When customers reach the checkout page with the product, it activates and displays offers on other items.
  • Thank You Page: Buying a product triggers and displays a discount on the Thank You page. 

Page Status: You can enable or disable pages to decide whether the Frequently Bought Together campaign appears on that page.

Display Style: Choose how to display your bundle offer with these three options:

In-Page: The bundle discount offer will be displayed directly on the desired page.

  • Select an in-page position from the dropdown menu (10 options available).
  • Note: The in-page position option is not available for campaigns on checkout or thank you pages.

Pop-Up: The offer will appear as a pop-up on the desired page.

  • Choose a pop-up animation from eight options.
  • Enable the immediate trigger to appear as soon as the page loads.
  • Or set a delay in seconds for it to appear later.

Floating: The offer will stay floated on the desired page.

  • Pick a floating position from four options.
  • Enable the immediate trigger to appear as soon as the page loads. 
  • Or set a delay in seconds.

Campaign Trigger Product

In this section, select the main products for which you want to offer complementary items. These main products will serve as the trigger and display the related products.

Click on the “Select an option” field and choose your main product. You have three options:

Frequently Bought Together Trigger Product

All products: It’s uncommon to have related products for every item. But this option is available. You can also choose to exclude certain products.

Specific product: Search and select the products for which you want to offer related products.

Specific category: Select categories to make all products within them as main products. You can also exclude certain products from the selected categories.

Enable Required Trigger Product: Toggle this option on to make the main product mandatory for getting a discount on related products.

Frequently Bought Together Relation

And Relation: The “And” relation means all the main products must be added to get the offer on related products.

Or Relation: The “Or” relation means only the main product from the current page needs to be added to get the offer.

For additional details on the (And/Or) relation, click here.

Add Complementary Products

From this section, you can select related products and set discounts for each. Choose as many products as you find relevant to the main products. To add related products and set up discounts, follow these steps:

Frequently Bought Together Product to Offer
  • Choose between “Manual” or “Auto” mode. (Auto is coming soon, so select “Manual.”)
  • Click on “Products to offer” then search and select the related products.
  • Set the minimum quantity of the related product needed to get the offer.
  • Enter the discount amount as a number.
  • Select the type of discount from the dropdown menu. There are two discount types.
    • Percentage Discount: Offer the product at a reduced price by a certain percentage of the original price.
    • Fixed Discount: Cut a specific amount from the product’s original price.
  • Click the “+ Add New Offer Product” button to include more related products with discounts.
  • Click on the “Tags” field to add a label, like “Most Popular,” to any entry.
  • Use the trash bin icon to delete the entry if needed.
  • You can drag and drop to reorder easily.

To set up Front-end Campaign Title, Campaign Time Schedule Settings, and Additional Settings, click here.

To learn about Countdown Timer, Animated Add to Cart, and Free Shipping features, click here.

To learn how to display the campaign in Grid or List view, click here.

For Typography, Color, and Spacing, click here.

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